MILWAUKEE, WISCONSIN – February 4, 2020 – Kid-Tastic, a mobile app for finding and booking child care at licensed child care facilities, launched today in the Apple App Store for iOS devices and Google Play for Android devices. The app allows parents to browse quality child care centers in Wisconsin and schedule care for immediate and future dates.
Kid-Tastic serves a growing need in the child care market for on-demand or drop-in child care, flexible scheduling, and back-up child care. It is a trusted go-to resource to make any parent a hero when it comes to the needs of their children.
“There is a gap between the needs of today’s working parents and the traditional structure of child care centers, and it only continues to widen,” says Amanda Davis, creator of the Kid-Tastic mobile app. “Parents need flexibility from trusted centers they can rely on, but it can be very difficult to find options that fit within their budget, schedule, and location.”
Child care centers have traditionally operated to serve the first-shift educator and professional services workforce. Most centers are open weekdays from 6 a.m. to 6 p.m., have a minimum enrollment policy of 3 days per week, and require a permanent schedule. Parents working in retail, medical, and public safety not only have trouble finding a provider who will work with their inconsistent scheduling, but who can provide back-up care in the case their child is sick and they can’t leave their shift.
Quality, Affordable Child Care Is Hard to Find
New findings from a 2016 Early Childhood Program Participation Survey (ECPP) show that half of U.S. families reported difficulty finding child care and that this lack of access is keeping mothers out of the workforce.
“Many child care centers in Wisconsin do provide flexible care, in an educational setting, at an affordable price – but they aren’t always at the top of a Google search or they don’t have the exact availability a parent needs,” says Davis. “The Kid-Tastic mobile app brings centers like this together so parents can access them when needed, work with multiple centers to accommodate their schedule, book and pay immediately.”
Parents can search Kid-Tastic based on their own unique set of needs. When centers that fulfill that criteria appear, parents have the convenience of being able to see the center’s availability – no matter what time of day it is. Each family account contains details about each child, including medical and emergency contact information, to make working with a new center as quick and painless as possible.
No more hours-long Google searches, no more unanswered emails and voicemails. Parents can research and set their upcoming care schedule on their own time – whether it is during a center’s operating hours or in the middle of the night.
Kid-Tastic Puts Parents in Control, and Back in the Workforce
Quality child care is in high demand, especially if it is located near work or home and has the type of programming, experience, and communication style a parent likes. Because of this demand, parents often feel they need to rework their schedule to fit within the center’s requirements.
“Parents working multiple jobs, adhering to strict workplace policies, or juggling care between family and a facility, want and need to be in control,” Davis says. “Finding, booking, and paying for child care on Kid-Tastic is as easy and secure as ordering a ride.”
Kid-Tastic works with hundreds of child care centers, guaranteeing child care anytime, anywhere. Some parents may use it to find trusted providers that they will create a permanent schedule with. Others may rely on it for back-up care or drop-in care, for that moment’s notice when child care situations change. More will use it as their daycare scheduler by working with multiple providers to get the care they feel is best for their child and their family. No matter what, parents can go to work confident that their child is well-cared for.
Take control of your child care today by downloading the Kid-Tastic App or heading to www.kid-tastic.com.